Technology & Business Rundown Podcast #51 - Productization of Services for Additional Growth and Profit
For B2B service providers, attracting ideal clients who are primed to buy your services - can be a long and costly road. So what can you do to jump start growth?
Welcome to the ScreamingBox Technology and Business Rundown podcast.
In this podcast Botond Seres and Dave Erickson are going to try to grow their understanding of the Productization of Services, with Jay Melone, Founder & Growth Strategist of Profit Ladder.
In 2010 Jay founded a digital agency called New Haircut, and spent 14 years as a B2B Service provider. After many years of struggling with business growth, he started productizing THE services HIS business offered - and as a result was able to stabilize revenue and grow his company.
After seeing the results he generated for his own business Jay started Profit Ladder, where he helps B2B Service providers grow their pipeline and profits by creating scalable offers from their high-ticket services.
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